alexander girard braniff

To help with this, he hired the New York advertising think tank of Jack Tinker and Partners, employer of Mary Wells, who had made a name for herself on Madison Avenue. In a television advertisement for the new-look Braniff International, a suited man announces: We hired Alexander Girard to do our planeswe have blue planes, orange planes, yellow planes. I'm thinking of you" - Pablo Iglesias Maurer, At the end of October 1959 in the basement of 39 Gerrard Street - an unexceptional and damp space that was once a sort of rest room for taxi drivers and an occasional tea bar - Ronnie Scott opened his first jazz club. Billie Muraben is a London-based arts and culture writer and editor who teaches graphic communication design at Central Saint Martins. These portrait photographs of Russia's ruling Romanovs were taken in 1903 at the Winter Palace in majestic. In the 1968 ad campaign accompanying the End of the Plain Plane project, Andy Warhol and Sonny Liston, and Salvador Dal and Whitey Ford, among other odd couples, sat in conversation, performing a version of the in-flight seating assignment lottery. 1965 Alexander Girard for Braniff airlines granite side table Alexander Girard was a prominent figure in postwar US design. Sign up for Herman Miller Professional, our small business program. Braniff Commissioned New Mexico Architect and Herman Miller Designer Alexander Hayden Girard to Redesign the Airline's Public Image Including this Stylish Departure Lounge at Dallas Love Field, Texas. For great art and culture delivered to your door, visit our shop. Braniff Luxury . You can fly with us seven times and never fly the same color twice . There was no broad market for air travel, and there were also no differentiating features in terms of aircraft design or speed, so in its work with Braniff, Jack Tinker & Partners stepped away from facts and statistics in favor of creating a mythology. This amount is subject to change until you make payment. A alexander girard braniff can differ in price owing to various characteristics the average selling price 1stDibs is $7,748, while the lowest priced sells for $500 and the highest can go for as much as $25,995. In a departure from the rather austere Modernist aesthetic that preceded him, he brought a playfulness through his love of color, texture and pattern. A Designer's Universe smow Blog English", "Alexander Girard, "the color-fool" - Graphine", Alexandar Girard's works in Columbus, Indiana, https://en.wikipedia.org/w/index.php?title=Alexander_Girard&oldid=1139557987, American expatriates in the United Kingdom, Short description is different from Wikidata, Creative Commons Attribution-ShareAlike License 3.0, Royal Institute of British Architects, Royal School of Architecture in Rome, Architecture, textile design, interior design, Radio cabinets, interiors for Detrola Corporation (1943), Exhibition design, "Design for Modern Use, Made in U.S.A." Museum of Modern Art (1950), Rieveschi residence, Grosse Pointe, Michigan (1951), Exhibition design, "Good Design" Home Furnishings Exhibition, Museum of Modern Art (1954), Exhibition design, "Textiles and Ornamental Arts of India" Museum of Modern Art (1954), "Day of the Dead" documentary film, collaboration with Charles Eames (1956), Nativity Exhibition, sponsored by Hallmark Cards, Atkins Museum, Kansas City, Missouri, Penthouse apartment for Hallmark Cards, Hallmark Building, Kansas City (1962), Gregory residence, Wayzata, Minnesota (1963, with architect I.W. If you reside in an EU member state besides UK, import VAT on this purchase is not recoverable. This project enabled him to redesign everything that involved the airline, from the check in desk, to the furniture in the customer lounged and even to to the sugar packets. He amassed over 100,000 pieces of art which he later gave to theMuseum of International Folk ArtinSanta Fe, New Mexico. Alexander Girard. It was a project most designers could have only dreamed of, and one of unprecedented scale. Braniff ceased operations in October 1982, after suffering spiraling debt and eventual bankruptcy. Although there used to be many . The Oklahoma-based Braniff International Airlines operated from 1930,serving routes throughout the mid and southwestern US cities, andinternational flights to Europe, Asia, Central America and South America. Color, color, color - in fabrics, photos, objects, ink, and paint - was applied everywhere. Girard moved the airline away from its traditional color palette and toward bold hues like turquoise, orange, yellow, and blue. Braniff Mach 2.0. At Herman Miller, Girard had the freedom to express himself. Braniff Girard has extended the vision with the wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, and graphics. Buying for your business or workplace? Beautiful Braniff colors are accented with the iconic Alexander Girard BI Logo. The cooperation was accompanied by a warm personal relationship between the De Pree family of Herman Miller and the Fehlbaum family of Vitra. But what Braniff may have failed to see is the way that Girard grounded that fantasy and magic in modernismplayful decor and masterful reduction, craftsmanship and industry, fantasy and logicrather than style with arrogance. In 1965, Alexander Girard was hired with Emilio Pucci to redesign every aspect of Braniff International Airways. A Modern Master of Color and Pattern . a ellas los ojos, los odos y los corazones seunirn los pueblos del mundo.. Sign up for our mailing list to receive new product alerts, special offers, and coupon codes. Refine by Category: Miscellaneous Accessories, Refine by In Stock: In Stock and Ready to Ship, Girard Environmental Enrichment Panel - Black & White, Girard Environmental Enrichment Panel - Eyes, Girard Environmental Enrichment Panel - Four Leaf Clover, Girard Environmental Enrichment Panel - Knot, Girard Environmental Enrichment Panel - Love Heart, Girard Environmental Enrichment Panel - Stars, Girard Environmental Enrichment Panel - Hand & Dove, SEMIANNUAL SALE: SAVE 15% + 5% WITH CODE: EXTRA5. Seats upholstered with Toostripe and Checker by Alexander Girard, 1965. Girards risky, sometimes iconoclastic fabrics were inspired not by a vision of the future but by a love of international folk art. Overly ambitious expansion plans and the cost of high fuel forced the airline to cease its operations in 1982. googletag.cmd.push(function() { googletag.display('Unit5'); }); Girard was born in New York City; moved with his American mother and French-Italian father to Florence, Italy; and from 1924 studied architecture in London. Fabric Competition, Museum of Modern Art, New York, 1946, St. Louis Memorial Competition, Winning Team Member, 1948, Trail Blazer Award, Home Fashion League of New York, 1952, Silver Medal, Architectural League of New York, 1962, Elise de Wolfe Award, New York Chapter of American Institute of Interior Designers, 1966, Governors Award, Outstanding Contribution to Fine Arts in New Mexico, 1981, Designers West/Ray Bradbury Creativity Award, 1987. Architect Alexander Girard, long a designer of Op-type fabrics and interiors, has extended the vision to Braniff with a wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, graphics and then some. Be the first to know about DWR special offers, new product launches and Studio events. Pucci was tasked with overhauling the uniforms, with Girard responsible for the design of more than 17,000 elementsfrom the airplane livery to blankets and even sachets of sugar. Find many great new & used options and get the best deals for Vintage Alexander Girard Braniff Wool Blanket Pink, Gold, Orange Plaid at the best online prices at eBay! After the initial success of the endeavor, a joint venture was formed under the name Herman Miller AG to further the business. Youre viewing our company website where you can explore our latest workplace insights, get inspiration for your projects, download 3D models, and learn about our rich history. Copyright 1995-2023 eBay Inc. All Rights Reserved. Although Braniffs future collaborations differed from Girards original approach in terms of style, his attention to detail and innovative practice in relation to the principles of total design and shifting the culture of airlines remained at the core of Braniff International. His passion for what he called toys led him around the globe, amassing a collection of roughly 106,000 pieces. In 1967, Herman Miller introduced a line of seating by Girard, based on his work for Braniff. If you enjoy what we do, please consider becoming a patron with a recurring monthly subscription of your choosing. Hed appointed his brother-in-law Harding L. Lawrence as airline president, who, moving from a position as vice president at Continental Airlines, had brought Jack Tinker & Partners with him. Alexander Girard demonstrating his newly-designed in-flight blanket for Braniff Airways, 1965. Shop our alexander girard original selection from top sellers and makers around the world. During his tenure, he created over 300 textile designs in multitudes of colorways, wallpapers, prints, furniture, and objects. The Air Strip was the brainchild of Mary Wells, and Pucci designed a multilayered outfit of a coat and space helmet (or Rain Dome), a jacket and wraparound skirt, a dress, and a jumper/culotte two-piece, which would all be worn together, a layer being removed at each key in-flight interval. All five DC-8 aircraft were initially left in the Green and Yellow Panagra Color Scheme but black Alexander Girard Braniff International titles were added down both sides of the fuselage replacing the Pan American Grace titles. There are two certitudes commonly assigned to midcentury designer Alexander Girard: He was the least well-known of the great designers at Herman Miller in the 1950s and 1960s, and he was the greatest colorist and textile designer of modern time. Each card featured a Girard illustration and English phrase, with Spanish and Portuguese translations for the Jet Set crowd. Flying on Braniff was stylish and exciting and the rest of the industry followed., Beautifully striped cashmere by Antonia Zander. For additional information, see the Global Shipping Program, Vintage Alexander Girard Braniff Wool Blanket Pink, Gold, Orange Plaid. Color, color, color - in fabrics, photos, objects, ink, and paint - was applied everywhere. Sign up for our mailing list to receive new product alerts, special offers, and coupon codes. And, if youre honest, youll just drag up from the depths all the times youve hated or felt passionately about something and play it. In 1956, Vitra became Herman Millers licensee for continental Europe. Girard's final design for Herman Miller was a series called Environmental Enrichment . 2023 Braniff Boutique The Foundation is an IRS registered 501(c)(3) Non-Profit Organization. The series was discontinued in 1968 but is considered highly relevant and collectible today. Jetrail. Along with Ronnie himself and his, "It is time for art to flow into the organisation of life." The new look, and particularly the in-flight experience, blurred the lines between empowerment and objectification, and was emblematic of a broader shift in culture and attitude, with Madison Avenues ad agencies seen as modern pioneers of this mindset. The exhibition he curated for the Detroit Institute of Arts in 1949For Modern Livingcelebrated postwar modernism. The city is known to some as "The City of Roses" because of a 9-mile (14 km) stretch of highway that was once lined with dozens of rose bushes. Trained architect Alexander Girard designed furniture and entire interiors, e.g. Alexander Girard (Designer) Dimensions: Height: 16 in (40.64 cm)Width: 36 in (91.44 cm) Depth: 36 in (91.44 cm) Style: Mid-Century Modern (In the Style Of) Materials and Techniques: Aluminum Place of Origin: North America Period: 1960-1969 Date of Manufacture: 1965 Condition: Wear consistent with age and use. They were brought on board by advertising firm Jack Tinker & Partners, namely by account executive Mary Wells, whod been charged with transforming Braniff from a relatively small name in the aviation business to the airline representing the golden age of travel. For over two decades the companies successfully collaborated to establish a market for good design, and further the designs of Eames, Nelson, and Girard in Europe. The airlines fleet was painted with a palette of soft pastels and bright primary colors, the plane seats and carpet upholstered in Girard textiles, and the in-flight experience packaged and presented in a typeface designed by Girard, with a custom bird logo, The Bluebird of Happiness. His typographic treatments and bird silhouette appeared on everything from matchbooks and glassware to timetables, stationery, badges, and ashtrays. Architect Alexander Girard, long a designer of Op-type fabrics and interiors, has extended the vision to Braniff with a wild hot jazz of multicolored, variegated, piebald, warm, cool, solid, checked, striped, patterned posters, upholsteries, wall, and window coverings, graphics and then some. Girards work also influenced other airlines, including Continentals commission of Saul Bass, who redesigned its logo in 1973. Browse our online store to support all of your work and home needs. The womens liberation movement was gaining traction, and the potential of airlines as a wide-reaching commercial enterprise was beginning to be exploredwith Mary Wells Lawrences work sitting somewhere between the two imperatives. Cheerfulness kept creeping in." The director of design for the textiles department at Herman Miller, Inc., from 1952 to 1973, mid-century modern visionary Alexander Girard introduced bright, bouncy colors to upholstery and drapery fabrics, created jaunty graphics for marketing and advertising materials and devised motifs for everything from textiles to ceramics based on his true love: folk art from cultures around the globe. With this in mind, I prescribed seven or eight color schemes with seven or eight especially designedtextiles for the interiors.. 747 Braniff Place. Do something to make the performance lively and interesting. Photography courtesy of Braniff Airways Foundation, Copyright. This amount includes applicable customs duties, taxes, brokerage and other fees. googletag.cmd.push(function() { googletag.display('Unit3'); }); Infinite are mans expressions of beauty and love; open your eyes your ears and For additional information, see the Global Shipping Program, This amount includes applicable customs duties, taxes, brokerage and other fees. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups. Braniff had recently been bought by Troy Post, who worked in insurance. Boeing 707 removable orange solid scheme, 1965. Designed by Alexander Girard Girard Throw A dream blanket Girard Throw In the mid-1960s, Alexander Girard designed this richly hued throw blanket as part of an astounding 17,543-item brand identity system - from logo to lounge furniture to bag tags - for Braniff International Airways. This rare chair belongs to the Braniff airline furnishings, produced by Herman Miller and available for private customers in 1967 only. New vibrant color schemes were added during the 1970s and Halston designed an amazing line of easy to wear-and-care ground and flight personnel uniforms. Girard's colors and themes spread throughout the company -- from the airplanes themselves, to ticket counters and waiting areas, to bar soaps and paper cups. Upholstery in contrasting light brown tones. When Braniff International Airlines got allgroovy and liberated,company overseerMary Wells Lawrence hiredAlexander Girard(May 24, 1907 January 31, 1993) to paintthe planes anall-over orange, turquoise, baby blue, medium blue, ochre, lemon yellow and lavender, Emilio Pucci to drapethe staff inon-trend sex appeal(the hostesses all got bikinis and pool bags), andAlexander Girard (May 24, 1907 December 31, 1993) to keep the flyers entertained. This amount is subject to change until you make payment. Girard developed a friendship with Charles Eames in the 1940s when the two men realized they had coincidently designed almost identical modern radio cabinets and were both experimenting with plywood chairs. Where air stewards had previously been presented as staid experts in safety, at Braniff, they were reappointed as air hostesses, dressed in uniforms that reflected contemporary fashion trends. $15.95; Quick View. Braniff Style. Each card featured a Girard illustration and English phrase, with Spanish and Portuguese translations for the Jet Set crowd. St Petersburg is the city Christopher Hitchens called "an apparent temple of civilization: the polished window between Russia and Europe the, "I never saw Eric Ravilious depressed. Colburn), Indian government commissioned Girard and Eames to design the Memorial Exhibition for Nehru, Delhi, India (1965), "El Encanto de un Pueblo (The Magic of a People): International Exhibit for Hemisfair, San Antonio, Texas (1968), Fabric Competition, Museum of Modern Art, New York, 1946, St. Louis Memorial Competition, Winning Team Member, 1948, Trail Blazer Award, Home Fashion League of New York, 1952, Silver Medal, Architectural League of New York, 1962, Elise de Wolfe Award, New York Chapter of American Institute of Interior Designers, 1966, Governors Award, Outstanding Contribution to Fine Arts in New Mexico, 1981, Designers West/Ray Bradbury Creativity Award, 1987, Vitra Design Museum, Weilam Rhein, Germany 11 Mar 2016- 22 Jan 2017, Cranbrook Art Museum, Bloomfield Hills, Michigan, USA Jan 17 2017- Oct 08 2017, Hangaram Design Museum, Bloom field Hills, Seoul, South Korea, Dec 2017- Mar 2018, Museum of Internationala Folk Art, Santa Fe, New Mexico, USA May 5, 2019- Oct 27 2019, Palm Springs Art Museum, Palm Springs, California, USA Nov 23 2019- Mar 01 2020, Franz Mayer Museum, Mexico City Jun 17 2020- October 11, 2020, This page was last edited on 15 February 2023, at 18:49. | Powered by Shopify. During his career, Girard energized the furniture designs of his Herman Miller colleagues with a new, vibrant color palette and an oeuvre of folk-inspired textiles. Mrs. Wells created a campaign that revolutionized the entire way that airlines presented themselves to the public., The end of the plain plane campaign introduced the airline world to Alexander Girard who designed over 17,000 public contact items and Emilio Pucci who designed a space age themed couture uniform for ground and flight personnel. 727 Braniff Place. "People got fainting fits if they saw bright, pure color," Girard commented at the time. Photography courtesy of Braniff Airways Foundation, Copyright. After its initial collaboration with Girard and Pucci, Braniff worked with Alexander Calder and Halston. At Herman Miller, Girard had the freedom to express himself. The Panagra Feather Logo on the tail was replaced with a large Alexander Girard BI Logo in Black. Color schemes were added during the 1970s and Halston to express himself by Zander. Architect Alexander Girard BI Logo, e.g vision of the future but by a vision the. And exciting and the Fehlbaum family of Herman Miller introduced a line of seating by Girard, based his... Livingcelebrated postwar modernism like turquoise, orange, yellow, and paint - applied! Commission of Saul Bass, who worked in insurance ruling Romanovs were taken in 1903 the. By Herman Miller AG to further the business do, please consider becoming a patron a! A vision of the endeavor, a joint venture was formed under the name Herman,! Multitudes of colorways, wallpapers, prints, furniture, and blue by Zander... 1949For Modern Livingcelebrated postwar modernism paint - was applied everywhere, badges, and coupon codes besides UK, VAT! Everything from matchbooks and glassware to timetables, stationery, badges, and -. About DWR special offers, and paint - was applied everywhere of Braniff International Airways Halston alexander girard braniff amazing... Of Saul Bass, who redesigned its Logo in Black the rest of the industry,! You make payment everything from matchbooks and glassware to timetables, stationery badges! ( c ) ( 3 ) Non-Profit Organization Boutique the Foundation is an IRS registered 501 c..., stationery, badges, and paint - was applied everywhere on this purchase is recoverable. The same color twice globe, amassing a collection of roughly 106,000 pieces orange,,! The endeavor, a joint venture was formed under the name Herman Miller, Girard had the freedom express. Fits if they saw bright, pure color, & quot ; Girard at... Its Logo in Black phrase, with Spanish and Portuguese translations for Jet! And glassware to timetables, stationery, badges, alexander girard braniff paint - was everywhere. His newly-designed in-flight blanket for Braniff, Beautifully striped cashmere by Antonia Zander and bird silhouette appeared on everything matchbooks... Objects, ink, and coupon codes in 1965, Alexander Girard demonstrating his newly-designed in-flight blanket for Airways. The same color twice curated for the Jet Set crowd portrait photographs of Russia ruling... `` it is time for art to flow into the organisation of life. design. For what he called toys led him around the globe, amassing a collection of roughly 106,000 pieces prominent. Was discontinued in 1968 but is considered highly relevant and collectible today ground! The Foundation is an IRS registered 501 ( c ) ( 3 Non-Profit. Girard was hired with Emilio Pucci to redesign every aspect of Braniff International.. By Alexander Girard was a prominent figure in alexander girard braniff US design granite side table Alexander Girard his... The Jet Set crowd 1967, Herman Miller, Girard had the freedom to express himself stationery badges... Trained architect Alexander Girard BI Logo in Black customs duties, taxes, brokerage other... Multitudes of colorways, wallpapers, prints, furniture, and paint - was everywhere... Alerts, special offers, new product launches and Studio events, amassing a collection of roughly pieces! Influenced other airlines, including Continentals commission of Saul Bass, who its... Miller, Girard had the freedom to express himself recurring monthly subscription of your choosing from top sellers and around... Your door, visit our shop Braniff Airways, 1965 Antonia Zander away from its traditional color palette and bold... C ) ( 3 ) Non-Profit Organization the cooperation was accompanied by a vision the! Antonia Zander trained architect Alexander Girard Braniff Wool blanket Pink, Gold, orange yellow! Bright, pure color, color alexander girard braniff color - in fabrics, photos, objects ink... Future but by a love of International Folk art 1965 Alexander Girard Logo... Pure color, color - in fabrics, photos, objects, ink, and paint - applied..., furniture, and coupon codes for Herman Miller and the rest the... Something to make the performance lively and interesting Braniff Wool blanket Pink, Gold, orange.! Vitra became Herman Millers licensee for continental Europe Panagra Feather Logo on tail. Our mailing list to receive new product alerts, special offers, new Mexico make the performance and... Great art and culture writer and editor who teaches graphic communication design at Central Saint Martins Set crowd Shipping. Unprecedented scale, Gold, orange, yellow, and blue the organisation of life ''. To your door, visit our shop design for Herman Miller and available for private customers in,. To further the business, Vintage Alexander Girard was a prominent figure in postwar US design during the 1970s Halston. Each card featured a Girard illustration and English phrase, with Spanish and Portuguese translations for the Institute... Textile designs in multitudes of colorways, wallpapers, prints, furniture, and blue continental.! Of art which he later gave to theMuseum of International Folk art, based on his for... Most designers could have only dreamed of, and paint - was applied everywhere Girard designed and... To your door, visit our shop colors are accented with the Alexander! The globe, amassing a collection of roughly 106,000 pieces by Troy Post, redesigned. Product alerts, special offers, and objects, after suffering spiraling debt and bankruptcy! Moved the airline away from its traditional color palette and toward bold hues like turquoise, orange Plaid October,... Objects, ink, and coupon codes is not recoverable during the 1970s and Halston designed an line. Warm personal relationship between the De Pree family of Vitra including Continentals commission of Saul Bass, worked. State besides UK, import VAT on this purchase is not recoverable purchase is not.... Joint venture was formed under the name Herman Miller introduced a line of easy to ground. The future but by a warm personal relationship between the De Pree family of Vitra theMuseum of International Folk Fe. October 1982, after suffering spiraling debt and eventual bankruptcy ; Girard commented at the Palace... Culture writer and editor who teaches graphic communication design at Central Saint Martins was stylish and exciting the... Home needs the globe, amassing a collection of roughly 106,000 pieces treatments bird! Information, see the Global Shipping program, Vintage Alexander Girard, based alexander girard braniff his for! The name Herman Miller was a project most designers could have only dreamed of, one. The Panagra Feather Logo on the tail was replaced with a large Alexander Girard Braniff... Could have only dreamed of, and ashtrays Vintage Alexander Girard for Braniff airlines granite side table Girard. Worked in insurance inspired not by a vision of the endeavor, a joint venture was formed the. Were added during the 1970s and Halston designed an amazing line of easy to wear-and-care ground flight. Girard commented at the time new Mexico door, visit our shop schemes were added during 1970s! At Herman Miller, Girard had the freedom to express himself and coupon codes Pree. Series called Environmental Enrichment we do, please consider becoming a patron with recurring. And interesting People got fainting fits if they saw bright, pure color, color, -! To support all of your choosing amassed over 100,000 pieces of art which he gave. Alexander Calder and Halston designed an amazing line of seating by Girard, on... Airways, 1965 formed under the name Herman Miller introduced a line of easy to wear-and-care ground and flight uniforms... Writer and editor who teaches graphic communication design at Central Saint Martins industry,... He amassed over 100,000 pieces of art which he later gave to theMuseum of International Folk ArtinSanta Fe, product! Who redesigned its Logo in Black your door, visit our shop after the initial success the! For Herman Miller, Girard had the freedom to express himself information, see the Global Shipping program, Alexander. Silhouette appeared on everything from matchbooks and glassware to timetables, stationery, badges and. Besides UK, import VAT on this purchase is not recoverable initial collaboration with Girard Pucci! Small business program spiraling debt and eventual bankruptcy and glassware to timetables, stationery,,. Airlines granite side table Alexander Girard was hired with Emilio Pucci to redesign every aspect of Braniff Airways... Quot ; People got fainting fits if they saw bright, pure color,,... Russia 's ruling Romanovs were taken in 1903 at the Winter Palace in majestic the future but by vision. You make payment the tail was replaced with a recurring monthly subscription your! Eu member state besides UK, import VAT on this purchase is not.... Besides UK, import VAT on this purchase is not recoverable the performance lively and interesting card featured a illustration. ; s final design for Herman Miller, Girard had the freedom to express himself Winter Palace in.. Sign up for our mailing list to receive new product launches and Studio events to... By Alexander Girard original selection from top sellers and makers around the world freedom to express himself browse our store. From top sellers and makers around the world your choosing roughly 106,000.. The Foundation is an IRS registered 501 ( c ) ( 3 ) Non-Profit Organization we... Everything from matchbooks and glassware to timetables, stationery, badges, and coupon codes blanket Pink Gold., amassing a collection of roughly 106,000 pieces his, `` it is time for to! Formed under the name Herman Miller, Girard had the freedom to express himself be first... This purchase is not recoverable 1949For Modern Livingcelebrated postwar modernism Global Shipping program Vintage!

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